What's the difference between http://wshr.eu/techcrunch.com/2012/04/03/facebook/fXd and http://techcrunch.com/2012/04/03/facebook-countersues-yahoo/... ?
Reliance on a third party.
Reliance on a third party.
I imagine in the not too distant future that link shorteners will no longer be used (for one of many reasons), if/when that day comes most link shortening sites will have no incentive to keep their service available, and it would be hugely tempting for them to modify existing links to display relevant targeted ads, instead of the destination pages. Hell I wouldn't be surprised if many of them exist purely with that intention.