My read is that the sweet spot price for EV mass adoption is $15k with about just enough range to manage. Like a 200 mile range with extremely fast charging. A smaller battery that can charge in like 5-7 mins. The car can be a bit smaller, 0-60 in 6 or 7 seconds should be good enough.
What this implies is that there needs a greater density of charging stations - which Tesla is anyway working on this. So in a Tesla super charger, if I can charge to 80% in 5 mins and get 150-160 mile range am good. Even if I don’t have a garage at home, this should work with appropriate alerting, routing etc.
An electric car for the non-enthusiasts, for those who just need a car to get stuff done.