Meta to Charge Monthly Fees for Using Ad-Free Facebook and Instagram
finance.yahoo.com
finance.yahoo.com
This is Meta we’re talking about. You can pay, but the ads will be back at some point, whether you like it or not.
Ask HN: Why don't social media apps allow users to pay to remove ads?
I was once a member of a forum that ran on ads. Users asked and begged for an ad-free version for years. Finally, the owner added it.
But everyone revolted: the cost to go ad-free (something loke $15 per year) was way too high!
But it turns out that was far below what advertisers would pay. By his estimate, he was losing money every time someone bought the allegedly too-expensive ad free version.
I think the short answer is that consumers are cheap.
Either way, by implementing this pricing scheme meta is showing it’s cards on how much ad $ they are able to get out of each active user. In other words around the same $ they are charging to go ad free.