I'm not sure in which part of Europe you live, but in some parts these are part of the high-school and university curriculum (civics classes). Here is a refresher:

  > # Freedom
  > Freedom of movement gives citizens the right to move and reside freely within the Union. *Individual freedoms such as respect for private life, freedom of thought*, religion, assembly, expression and information are protected by the EU Charter of Fundamental Rights.
  >
  >[..]
  >
  > # Human rights
  > Human rights are protected by the EU Charter of Fundamental Rights. These cover the right to be free from discrimination on the basis of sex, racial or ethnic origin, religion or belief, disability, age or sexual orientation, *the right to the protection of your personal data, and the right to get access to justice*.

(excerpt, emphasis mine based on current context, original: https://european-union.europa.eu/principles-countries-histor...)

These basic rights (considered parts of the so called European values) are often infringed by US companies employing extensive surveillance.

Hope I could help.

t. Eastern European assuming the desire for privacy is a universal European value, not only thought in school curriculum.