I wonder if tiktok is just one big hood culture. Where everyone is trying to defending their reputation. As any attack, no matter how minor is an attack on their honour.
Definitely feels like it based on that painters reaction.
Definitely feels like it based on that painters reaction.
TikTok is all about clout generation, if you're a content producer then you're used to positive feedback & I'm pretty sure TikTok's dark patterns will definitely involve promoting positive comments on your videos and burying negative ones.
They want you to have that Oxytocin feelgood rush again & again because...then you keep using their app!
They've already been found to do things like show Ukraine videos to Ukrainians but hide them from Russians, whereas Russians are shown cute cat videos and fake news about Ukraine. Pretty sure their dark patterns will include exactly that: find your demographic and push more of what you like, hide negativity and boost positivity within your bubble. Although most social media platforms are guilty of this; it's how they work.
What makes TikTok different? Well they've very clearly targeted a much younger demographic, I remember back in what 2017-2018 or so? Stickers with the TikTok logo but nothing else slapped onto utility poles, atms, etc in a guerrilla marketing move designed to capture a certain demographic. But it's also largely short form content - dopamine hit, dopamine hit, dopamine hit. But it makes me wonder if it trains users to react with no long term attachment. See this dude's video, send a hate/death threat message, pop back into TikTok and move on to the next funi feelgood video.
Does consumption of shortform content have an effect on attention span/apathy?