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Comment by soco | Hacker News Reader

Maybe it's just another apparition of that meme where Americans will use anything except the metric system: deer as tall as a bicycle, sinkhole the size of six washing machines, distance of at least an alligator...

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That's hilarious. :) To the OP, I don't even drink coffee, I drink tea! So I should probably come up with better analogies. But I'm very sensitive to the fact, especially in the social media and messaging space, that people aren't accustomed to paying for things and so it's a big lift to get them to value it correctly. (For example on Tumblr everyone said they'd pay for no ads in surveys, when we launched the upgrade it got like a 0.02% conversion. Twitter Blue has had the same challenges.)

Superhuman really broke open people paying a significant amount (30/mo) for communication, which I think is awesome for the industry.

FWIW I paid for (and even gifted) no-ads because I don't like ads but enjoy Tumblr and I'm fine with the folks who blaze as long they don't get my data. I perceived Blue as a simple gimmick, no use for that. I wonder how much overlap there is between blue and no-ads... but anyway, people should slowly get used to pay again for services important to them, like we had once the shareware model.

Sorry but you don’t know the “american tv metric system”, large items lenghts are measured in “football fields” and weighted in “elephants” or “boeing 747s” small items in “human hairs”.

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