Those principles apparently don't include very strong environmental beliefs because there is absolutely no weigh (see what I did there) that the Rivian, which actually weighs ~7500 lbs, about 1.5x the Tesla X, the heaviest Tesla vehicle, is not significantly worse for the environment both in a one off (producing all the extra material that makes up those nearly 2400 lbs) and in an ongoing manner (moving those extra 2400 lbs takes more energy, which requires more of everything in the energy pipeline).

Presumably, if they were considering a Tesla at all, they didn't actually need a large pickup. So, to spite Elon over some political beliefs, he produced several extra tons of CO2 and is going to be emitting more CO2 on an ongoing basis, even if his energy source is 100% renewable (unlikely) as even wind and solar still (and for the forseeable future) have non-zero CO2 emissions due to mining and production of materials.

I understand why people don't like Elon. He's pretty unlikeable, even if you don't disagree with his politics. I just dont' understand why they let it influecne their purchasing decisions.