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Often I see news like this and expect the stock price to take a hit, and then am surprised to discover that "the market" doesn't care. Not so in this case: OKTA down 12% today

Edit: Looks like a fairly strong down day in general so maybe it was just a coincidence. When you look at 1Y of data it's clear that OKTA swings around a lot. There's precedent for moves like this, in other words.

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With most security breaches the product is serving some primary purpose other than security: security is an ancillary goal, and security breaches may not immediately cause companies to reevaluate their investment in the product.

Okta is different—the problem it solves is squarely in the domain of their customers' infosec teams, and its one job is to be safer than alternative authentication methods for large enterprises. It makes sense that investors would worry about them taking a larger hit than ${random_SaaS_product} would.

What I read between the lines is that CF is going to launch their own IDP, and it'll probably be better done than Okta.

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