Openai may not be part of this but it sure is a problematic company.

> Why is it everywhere suddenly?

Astoturfing.. I mean "growth hacking"

One that's a lot more interested in sex, or at least the sex industry. Also it is interested in topics that are on the frontline of the tech industry, enshittification and all that.

I added it to YOShInOn's RSS feeds three weeks ago. (If you need to ask what YOShInOn is, suffice it to say that YOShInOn posted that link to HN on my behalf.)