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so you never walk away or change station when there is advertising on tv/radio/billboards?

And? Some food places charge money for delivering the food to your home, it's not a crime to move the food yourself.

You've said nothing.

So if I close my eyes during the ad, walk away and make myself a coffee, or switch my focus to another window while it's playing - is that illegal?

When I visit a web site for the first time, I don't remember agreeing to looking at/watching or reading the ads.