Yeah but we need a name and a recognizable advocacy position. The open web, the indie web, minimalists, even luddites are related terms, but nothing really fits. Then there is the community, the scene - like a webring, but better. Dignified, driven by a simple, solid technical aesthetic, capable, self-sufficient, independent, rational, (classic) liberal, etc. Those are some adjectives I associate with these ideas. I don't know the answer, I'm thinking out loud. (I was excited by the indieweb label but it sounds good but its off-putting with levels of compliance and weird microformat stuff. It's not focused on the important universal qualities and distracted by details of technical implementation.).