I was curious to see what this looks like, so I clicked the link.

All of the pictures in the article totally tell me a different story: it looks like a generic concrete wasteland. The hero picture has an ugly chain link fence and what looks like a parking lot in the foreground. The picture of the interior of the model apartment is nothing more than an arty shot of a door (?)

I'll be honest, it looks like a post-apocalyptic brutalist concrete jungle to me. I wanted to like it, but there's no way I would live in this place.