This is passively cooled. Fans are likely to be the first thing to fail on a setup like this. Plus it is likely you are running 24x7, and so fans means dust gets inside and eventually will kill things.
The case doesn’t look as nice, but still over 100€ difference for a slightly faster, slightly newer CPU. And while not officially, it does support 16 GB RAM if I ever decide to upgrade. It does not have GBe ports, so that is probably the biggest reason to go with this board instead, besides wanting the sleek case.
edit: It’s the Futro S740