Given the profound malinvestment and market distortions groups like SoftBank/WeWork and FTX/Theranos/AirBnB/A16Z have created I frankly say good riddance.
Given the profound malinvestment and market distortions groups like SoftBank/WeWork and FTX/Theranos/AirBnB/A16Z have created I frankly say good riddance.
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Shopify is all in one for many business, contrast that to 10-20 years ago where you had to build the entire storefront. There are several ways to accept online payments, the easiest by far being apple/google in-app.
Amazon fulfilment services mean you can skip on logistics (if you're a PHY company). Customers are used to buying things online now, everyone has a phone of some kind so you have an app channel you never had before...
If you don't need money, like a bootstrap, the odds are in your favor.
If you are a startup that hasn't quite made a name for itself yet and the coffers are getting low and it's time for another round of funding, you're going to have a rough time.