interesting logic, but honestly just doesnt seem very prudent [not saying that you are defending them]. doing something out of emotion, while old school isnt a reason on its own. and for the freemium model, it just doesnt make a ton of sense. if somebody is going in for cheap pizza, are they really going to pick up some indian food in the same order? if they want indian food, are they going to go to a place they consider a cheap pizza shop, or are they going to pick an "actual" indian restaurant?

the whole article just sorta reminded me of old school business practices that arent well thought out, are based on emotion and not metrics and dont seem to work out in the end except in rare cases of luck.