"Include a clearly marked unsubscribe link in the message body"
Gmail truncates mails at a really small limit for some dumb reason so many times this isn't visible without extra steps of expanding to the full mail.
Gmail truncates mails at a really small limit for some dumb reason so many times this isn't visible without extra steps of expanding to the full mail.
I can't quickly find any documentation about this from Google directly, confirming whether they support it, but there are a lot of 3P websites discussing it. It's kind of frustrating that Google's announcement [2] explicitly mentions one-click unsubscribes, without actually explaining (or linking to) what specific technologies they're talking about:
> Enable easy unsubscription: You shouldn’t have to jump through hoops to stop receiving unwanted messages from a particular email sender. It should take one click. So we’re requiring that large senders give Gmail recipients the ability to unsubscribe from commercial email in one click, and that they process unsubscription requests within two days. We’ve built these requirements on open standards so that once senders implement them, everyone who uses email benefits. emphasis mine)
That paragraph certainly evokes the idea of `List-Unsubscribe` to me, but it'd be nice to know for sure; and to know what if anything specifically sends need to do to be compatible with Gmail.
(Note that I don't think this removes the need for the email body to include an unsubscribe link, since a recipient can't be presumed to be using a client that supports it.)
[1] https://www.ietf.org/rfc/rfc2369.txt [2] https://blog.google/products/gmail/gmail-security-authentica...
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[Report Spam & Unsubscribe] [Report Spam]They do not, see my comment in reply to a sibling thread: https://news.ycombinator.com/item?id=37773525
what's up with this 2 days delay? it's an automated system. isn't this pretty much just updating a field in a database? are they allowing for batches in 24 hour increments? in the days of needing human assistance, i get time delays, but for automated computer systems there should be very little delay.
don't get me started on why in 2023 it still takes time for banks to do things
It's a really dumb theory and the real reason is "because we can and it's very slightly easier".
Are you mad at the right party?
There is a standard for this called list-unsubscribe (RFC 8058), but adding the header has no purpose. I have not been able to find an email client that uses the header: Thunderbird, FairEmail, Gmail, Hotmail, and I'm not sure if I asked someone to test it in Outlook but I think so. It is recommended to add the header for lowering your spam score, I don't know if it actually helps, but this one-click unsubscribe thing in your email client's UI seems to be a custom thing they add manually instead of just using the RFC...
References to show that this is not just me not understanding how to implement the rfc: https://stackoverflow.com/questions/4365850/list-unsubscribe... https://serverfault.com/questions/329032/how-to-add-the-list... I also checked emails that do show an unsubscribe button in the client's UI (such as a large pizza ad sender) and they do not have a list-unsubscribe header set at all.
If Google wants Gmail to be less spammy, they could start by not implementing double standards that give senders of big newsletters special treatment and a special hole in the spam filter.
Then how come emails with unsubscribe buttons in the UI do not have the list-unsubscribe header set, and emails with the header do not have the button visible?
Also, I'm not sure that "you don't understand how to use the system" follows from "you can only use the system if you're an invited VIP"
Besides the usual bad faith (e.g., ignoring unsubscribes, or creating new categories of communications into which users are opted-in), I saw a new one just an hour ago:
The unsubscribe link, in genuine marketing email for a brand, is for some email address other than the one to which the email was sent. (In this case, I was unsubscribing some unlikely-looking earthlink address, of all things, in an uneditable form field.)
The unsubscribe link in each email only lets you unsubscribe from that one specific notification type.
You have to login to go through and disable them all (a 5 minute task by itself) but then when they add new groups or types its auto-enabled.
Super frustrating and led to me deleting my account.
Probably you don't, but just in case: note that if you press such a button for a phishing email in an attempt to get off their list, all you do is confirm that your email address is active and you're interacting with their message
Also, why is it so hard to forward/reply all?