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I believe this is their company handbook, not a marketing page. So more intended for employees, who presumably already know what the product is.

Ah it's my company's operating handbook not our product docs or marketing pages. Didn't expect to see this here so fast after we rewrote it recently!

Regardless, I've made a PR to tighten up one of the titles that is confusing here, waiting on build :) https://github.com/PostHog/posthog.com/pull/6862