Tips to grow your waitlist – unexpected wins
I want to share an amazing experience that helped me collect over 60 people on the waitlist for my latest product, Launch Copilot, in just 3-4 days! (before diving into this, you can check it out for yourself right here https://www.producthunt.com/products/launch-copilot )
Let's get started:
For those who might not be aware, Product Hunt has a feature called "Coming Soon" where creators can set up a waitlist page for their products. This page allows people to easily join the waitlist, and Product Hunt automatically sends notifications to these people on the launch day. It's incredibly helpful and eliminates the need for additional tools like email marketing or forms to create a waitlist for your product.
So, how do you set up a waitlist on there? :
First, you'll need to submit your product and schedule your launch for an upcoming date. After going through Product Hunt's approval process, you'll gain the ability to create a teaser page, a.k.a "Coming Soon" page. Then, you'll find the "Create a Teaser" button under the "My Products" section. Click it, create a page for your product, and you're all set to start collecting potential customers on your waitlist while you continue developing your product.
Now, here's the secret tip :
Product Hunt allows us to schedule our launch up to one month in advance. The sooner you schedule your launch, the higher your product will appear on the list. So, if you trust yourself not to forget to reschedule your launch, consider moving it every day by one or two days. By doing this, you'll notice that your product consistently ranks near the top of the list
How I generally put this into action :
I typically reschedule my launch for 5-6 days ahead and then repeat the process for another 5-6 days. So, ideally, you should aim to reschedule it at least a week later to consistently stay more visible on the list.
The results :
Well, using this strategy, I managed to collect over 60 people on the Launch Copilot waitlist in just 3-4 days. It's been an awesome success!
Speaking of product launches, if you're gearing up for one, consider exploring Launch Copilot. It's a guide that includes AI prompts designed to simplify the process of preparing launch content for Product Hunt. Check it out here: https://copilotpack.com/launch-copilot
It might be helpful for your upcoming launches.
We all know that building a waitlist before a product launch can greatly increase your chances of converting those leads into potential customers.
I hope this trick proves as helpful to you on your indie-making journey as it has been for me. Best of luck