I recently tried to buy a cable from their store the other day. They had the cable on their website for $14 dollars (Amazon had it for $6) and I thought to myself, "Well that's not terrible, I'd rather have it today, it is worth the premium." When I got to the store, the best price for the cable, was $30 and the staff said the $14 cable I wanted was online only (it was not easily apparent from their site). Even after driving to the store, I decided I can wait two days and get it for $6 bucks from Amazon.