Sensory pollution is just as bad as physical pollution, probably even worse. You can get people behind picking up litter and not burning tires.
But it's impossible to make them understand how miserable it is being exposed to a constant drone of noise or the light that comes in through your blackout curtains at night.
Usually you're told to get over it. Would you tell someone to get over coughing fits from someone blowing black smoke from their chimney?