We're _still_ pumping out solutions that are easier for us and worse for customers on desktop and that's without the problem of software-driven user tracking, which was still just larval when the App Store opened up. In fact the only reason things aren't even _worse_ on desktop is that non-mobile devices are a much smaller % of where people spend their time, and therefore a smaller target with a more technically proficient user base.
There's an open ecosystem available to people where you can load any old crap onto your device. It's even cheaper than iOS. Please just let most of (not all, some crap still gets past App Review) the junk alight there and give people a choice to buy entry into the walled garden.