Maybe I'm just cynical, but this story seems too perfect to me. It smells a lot like PR fiction. Would they really need a janitor to come up with the idea of spicy Cheetos? Seems like something they would've already been experimenting with as part of normal R&D.
"a broken machine in the Cheetos assembly line. “Some of them were missing the cheese because the machine had broken, so I took some home. I put some chili powder on it, and it tasted good! So I mixed up some more chilies and began trying to create my own seasoning. I let my coworkers try a few and they loved them. Then it hit me, I had an idea!” Richard took the company president up on his offer from the videotape. “I called up President Roger Enrico, not knowing I wasn’t supposed to do that. His assistant picked up the phone and asked my name and where I worked. I told her I was Richard Montanez, and I worked as a janitor in the Rancho Cucamonga plant. She was a visionary for even putting me through to Roger. He got on the line and said, ‘Hi Richard, I hear you’ve got an idea?’ He told me he would be down at the plant in two weeks and wanted to hear my idea"
Montañez deserves all of the praise he's being given. But, the heads of the Frito Lay corporation deserve some recognition, too, for willing to listen to their employee, no matter how low down the corporate ladder he was.
“The antidote to fear is hunger. When you have hunger for a job position, knowledge or a new house, you go and get it and fear will never get a hold of you,"said Montañez
love that quote.
Alternate headline: "Meet the 'Good Will Hunting' of Cheetos."
"Fox News Latino", does that actually exist? :/
Do you have a "Black News Channel" too?
Further proof that Cheetos remain a solid part of the American Dream.