What matters is how much fees they charge and how much do they keep. Can't find it right now, but I remember an article claiming they rarely keep 50% of their fees.
What matters is how much fees they charge and how much do they keep. Can't find it right now, but I remember an article claiming they rarely keep 50% of their fees.
The "face value" (base price) will usually be determined between the artist and promoter, the venue will apply a fairly generic fee on top, as will the ticketing provider.
How much of the face value goes to the artist will depend on their leverage in the contract with their promoter. This is usually best improved by the confidence that the venue will sell out, meaning artists with bigger audience and social media presence will usually get the best terms.
I don't have a paper or article I can link to as a source, but I have experience in the industry.
Many “event platforms” allow you to add fees that cover the credit card percentage, but if they’re higher you just get to keep the extra.