FTC has named Amazon staffers accused of approving tactics designed to confuse
theregister.com
theregister.com
Of course, I forgot to cancel and didn't use it again for the rest of the month.
Instead of continuing to charge me, I actually got an email from Amazon saying, "hey, looks like you haven't used prime again since signing up for the free trial, so we are going to go ahead and cancel it for you. You can sign up again if you decide you want to use it"
I was blown away by the amazing customer service (clearly, since I remember it almost 20 years later), and signed up again a few months later when I started ordering more things. It bought SO MUCH loyalty from me.
It really sucks to see they are now using dark patterns like this. I wonder how much it costs in the long term, and if the short term gains make up for it.
I was at the Amazon Bookstore in Seattle maybe 4-5 years ago and I overheard one of the cashiers telling customers “oh nice, your purchase qualifies for a free audiobook/free trial of Audible! I’ll get that set up for you real quick.” And then they immediately moved onto another topic before anyone they were checking out had time to ask questions about Audible.
Was sitting there for maybe 15 min just curiously listening and it was one sign up after another, and from my purview not a single customer had a clue what they were actually signing up for. I’m guessing, given how little I actually check my credit statements, most never discovered it.
Can only imagine what shittily obnoxious goals corporate put on those stores…
It's hard for me to imagine giving online details in a physical store. Here when I'm sometimes asked if they can have my email address to send a receipt I simply say no.
But they always would ask if you were a prime member and they’d ask for an email or card on file they could use to identify you in exchange for online pricing of whatever you were buying. With that info I’m sure getting your account signed up for Audible was probably a one button activation.
I didn’t see a single customer in my time watching even really process what was happening let alone reject the offer. I’m sure a simple “no I’m not interested” would have worked but this particular cashier didn’t even give them the chance to say anything about it.
They have the data on the dark patterns and it keeps people paying. Need some better rules on that to keep them out. Otherwise every God damn subscription is going to be impossible to get out of.
He now runs their healthcare teams (pharmacy/pillpack and one medicine). His background is marketing and not healthcare.
To hell with these assholes. I've fully cancelled my Audible account.