What is the size of your basil bed? 50 kg of basil per season seems wonderful!
I also start them off indoors and plant out early since London has a rather mild climate.
Also: it smells bloody amazing.
Besides that, I preserve it by making it into pesto, chutneys and other basil-based sauces, oils, jars of dried flakes and freezing it.
Anything I have left over, I give away to friends and family.