Perhaps a moral opportunity if you believe that people credibly accused of and under investigation for rape (Brand) or spreading white supremacist dog whistle conspiracy theories (Carlson) is a moral imperative.

Not such a great opportunity when you consider that the audience for this sort of content is poorly-educated, credulous, reactionary, and anathema to advertisers who can actually support the businesses behind the platforms.

This is the most surprising thing about Elon's lurch to the right: it has already cost him c.40% of Twitter's ad revenue because, huge surprise, nobody wants to be associated with conspiracy theorists even when they aren't rapists or racists.

Isn’t Brand on Rumble? He already does live shows on Rumble. Less followers, less money I assume but doesn’t seem like he’ll be kicked off Rumble anytime soon.

https://rumble.com/c/russellbrand

Or even an exclusive, paid platform - like Rogan on Spotify.

One I’d be doubly happy to continue not paying for.

I am not sure how long X can keep doing this. Elon is under tremendous pressure from the establishment. It's likely that he will either align with Facebook and YouTube's policies or be compelled to relinquish control of X.