I presume this is / was trending as the paper won a 2023 Ig Nobel prize [ https://improbable.com/ig/winners/#ig2023 ]

"CHEMISTRY and GEOLOGY PRIZE [POLAND, UK]

Jan Zalasiewicz, for explaining why many scientists like to lick rocks.

REFERENCE: “Eating Fossils,” Jan Zalasiewicz, The Paleontological Association Newsletter, no. 96, November 2017. Eating fossils | The Palaeontological Association (palass.org)

WHO TOOK PART IN THE CEREMONY: Jan Zalasiewicz"