WhatsApp explores ads in chat app as Meta seeks revenue boost

Finally, I can’t wait to have every 7th message in my 99+ member primary school group to be an ad for something related to the metadata of each member and still somehow be very scarily related to the discussion that Timmy is sick today and please someone tell Mrs Krabackle. Seriously, why can’t WhatsApp just charge its yearly running costs divided by its number of active users? Asking for a friend…

Whatsapp has already started stinking. These days I get many spam-ish messages from verified enterprises. As of now I am getting notification related messages from entities I am using services of but some of them have started sending spams. Although it is tolerable as of now but I can see where this is going. Too bad Whatsapp is defacto messaging app in India. So much so that even gov organizations are using it to interact with citizens.

Ohh I can't wait for friends and family asking me his to get rid of the ads. The perfect opportunity to go "install signal instead"

I think we’ve all been wondering when they’d start making money off of WhatsApp.

If I remember correctly it used to be a subscription app that would more or less extend your subscription indefinitely.

WhatsApp is close to critical infrastructure in many countries.

I think a better business model would be to somehow figure out a revenue share model with telcos. People accept paying for their phone number and for many people the main purpose of a phone number is to register for WhatsApp.

There has got to be some synergy there.

“Enshitification accelerating sir,” he quipped from the monitoring desk.

“Excellent, right on schedule.”

The captain leaned back in his chair, a slight smirk on his face.

Breaking his regular formality, he cracked a smile back his monitoring lieutenant.

“You think they’d learn.”