Kyte is currently aimed at young kids, around the ages of 7-10. At that age, no parent feels comfortable giving a full smartphone, so kids either end up with no phone or at best a dumbphone, if they really need to stay connected.

Our intent is not to censor or limit kids, but the exact opposite - we want to make a product that gives parents peace of mind so they'll be able to get their kids the smartphone they want.

Actually, as a parent, with a small child, who has experimented with giving him my phone to play with, I feel sorry for any young kid who doesn't use it.

The default android environment, provides all sorts of complexities that land up just frustrating kids. For example some games display adds to install other apps. Because young children's motor skills are not as good as adults, they occasionally land up clicking them, which takes them to the app store. They then click around randomly until they eventually get frustrated and give the phone back to me to 'fix'.

Under Kyte, it seems they wont have access to the app store, so this particular annoyance will be stopped.

Fundamentally though, Android just isn't designed for small children, with limited reading skills and poorer motor skills and it shows up in a whole number of places.

It could be worse.

(http://www.matobmobile.co.uk/index.php?id=doro_handleplus_ph...)

Go ahead, touch the cornballer, you know best!