> It is an idyllic, almost utopian, perspective. There is an imagined logic at play, entirely divorced from reality. In the world where Substack were an expeditious route to “more people” being able to “make a good and profitable career out of writing”, we would also live in a world where you bought your lamp chops from a butcher, your baguette from a bakery, your stilton from a cheesemonger and your wine from a vintner, rather than just everything from a supermarket.