Could everything he had felt for his iPhone have been a saccharine substitute for what he'd lost along with AOL, his empire built in search of his Rosebud? It had all seemed too familiar, once he stopped to think about it... but how did he miss it, all this time? The differences boiled down to mere organization!
"I was a fool, so blinded by the beauty of my garden that I failed to notice I was a prisoner of it. I wonder if my garden is merely one of many in a larger garden, and that garden, one of..."
"Ding." His buffalo style chicken Hot Pocket was done. After doomscrolling over his cuisine, he felt better - silly, even - for doubting the uniqueness of his iPhone. It had appeared from vacuum, after all, amidst a techless, empty waste of a world, and brought with it an era where even the past was altered in its wake.
An icon of an envelope, not a mailbox, wiggled. "Oh look, I've got mail."
Seriously, they are definitely doing just what you've described, but even more advanced. Not that I think it's intrinsically wrong. It's much more efficient to have protocols for all the modes of interaction that are discovered, e.g. The collection of raw ideas expressible via internet web pages is like a test bed for the possibilities. They eventually graduate into ossified structures under the control of Apple, like Messages reactions, gifs, replies etc. (Even HTML/FTP/etc and browsers are sandboxes with much more restrictions than arbitrary methods of drawing/sculpture/sound/dance and other types of art.)
But with power comes responsibility. I'm not even sure it's possible for a corporation to be accountable to the full extent necessary for such control over so many people's interactions. There're unimaginable quantities personal stuff on their servers and clients.
You're whining about FTP's malign effects on drawing, sculpture, and dance? Hahaha, seriously? And again, you neglect to establish that Apple is to blame.
How about the flourishing of art forms and appreciation for would-have-been-obscure artists (including sculptors and dancers) who have the means to reach millions of people through, OMG, HTTP! How about the fact that I can look up the best techniques and watch a video about how to construct my own kiln, so I can do pottery at home? Dear lord save us from what Apple hath wrought! If only my spirit could soar into the heavens without hitting my head on a server in the cloud.
Woe betide us.
Oh, and give yourself a participation trophy.