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What smell test? I very much remember cookie banners being a problem way before the GDPR and so does the rest of the web:

(2012) https://www.bbc.co.uk/news/technology-19505835

(2013) https://econsultancy.com/17-useful-examples-of-eu-cookie-law...

(2015) https://superuser.com/questions/725312/disable-all-cookie-wa...

(2013) https://ux.stackexchange.com/questions/40687/we-use-cookies-...

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I must have been blind to the banners for a number of years :-). In any case, the larger point stands: the EU created the cookie banner mess that makes the Web worse for everybody, whether or not we are EU citizens. It seems the only debate is whether they have dawdled 14 years before attempting to address the issue or "only" 5 years.

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