What makes you love Google is Google giving you the right answer.
If you live in the US, do a google search for dmv.
Did it pull the one from your state?
Do you really want an averaged across all searchers answer? California is probably the state the generates the most Google searches for dmv, but the California DMV is likely relevant iff you are in California.
This idea of one best search page for one query, independent of any other factors based on the user or users geography is really overly romantic and simplicistic.
On the other hand, the filter bubble stuff is a nice narrative, but it mostly makes for an interesting story rather than real problem. Having worked on search personalization at Google about 5 years ago, it's just hard to make that big impact on search results with personalization. "dmv" is a nice example where it's works brilliantly, but those ambiguous queries are pretty rare, and hence the more bread and butter stuff is still really driving most of the quality.