Neobanking: The Golden Opportunity
easilyamused.beehiiv.com
easilyamused.beehiiv.com
https://www.forbes.com/sites/ronshevlin/2022/06/20/the-end-o...
(Your CU probably pays you indirectly. Mine gives me a $5 share yearly just for existing and I don’t generate any direct fees).
Kinda like how stock brokers should be paying you to have your stocks on deposit with them because they make money loaning them out to others.
Which is partly how “neo”-brokers could zero out trading commissions. Lending out meme stocks to short sellers is especially profitable.
In my opinion we don't need more technology or new financial structures and ideas, but instead some old values and ethics ... https://en.wikipedia.org/wiki/Amadeo_Giannini
See also this brief introduction about the foundation he created : https://www.youtube.com/watch?v=XCYuARrz38c
(I work for a ycombinator startup for customers including but not limited to neobanks https://www.taktile.com/)
https://www.bankofengland.co.uk/-/media/boe/files/quarterly-...
The bank takes your signed loan note as an asset and creates an advance against it on the liability side.
A deposit is just an advance with the ownership tag changed.
And that's how it has always been.
As Reginald McKenna, former Chancellor of the Exchequer and Chairman of the Midland Bank, said in 1928[0].
"I am afraid the ordinary citizen will not like to be told that the banks or the Bank of England can create or destroy money. We are in the habit of thinking of money as wealth, as indeed it is in the hands of the individual who owns it, wealth in the most liquid form, and we do not like to hear that some private institution can create it at pleasure. It conjures up a picture of an autocratic and irresponsible body which by some black art of its own contriving can increase or diminish wealth, and presumably make a great deal of profit in the process"
How is the cash I deposit from the dividends I earned originate from a loan? How about the community banks that purchase gold from their customers?
Consider that some banks are hundreds of years old and have commercial relationships that span well over a century, long pre-dating the modern financial system and the considerations we're discussing.
Wouldn't that mean that the origin of all "money" under this system, either be a loan or fraud?
I have heard a lot of very intelligent and educated people describe the banking system in the same terms as the article. Too much to conclude that it is a laughably wrong take. If I stopped reading every time I saw that description, I wouldn't read much about the banking system at all, beyond that one Bank of England paper that people post every time this comes up.
The mechanism by which deposits "increase a banks ability to make new loans" is just a sideshow. Deposits are not the limiting factor in the banks ability to make new loans. It might be they use deposits as a cheap way to meet their Basel III liquidity obligations, but there are other routes to doing so.
> There were two main types of company that provided services digitally: companies that applied for their own banking license and companies in a relationship with a traditional bank to provide those financial services. The former were called challenger banks and the latter were called neobanks.
That (as well as this article) seems to suggest that neobanks are by definition companies that do not have a banking licence. But I have no idea if that is the correct or current usage. Wikipedia also describes N26 (for example) as a neobank - N26 originally launched without a banking licence but now has one.
On top of the high CAC, the pressure for growth is strong for venture-funded businesses, leading to more spending on marketing.
While the author does list opportunities to generate revenue, in my experience the annual revenue per user is at least 10x lower than CAC, meaning you can't generate a profit for decades, even discounting fraud losses as 0.
They only have 3 revenue streams: interchange, small dollar loan interest fees and tips.
Interchange fees are paid by businesses, not customers. Loan fees exist to offset the cost of their interest payments/fraud risk giving out loans. Tips exist to offset the cost of their fee-free overdraft protection/"spot me" feature.
Are you saying that "neobanks" do not record the deposits as a liability? Or that they do not record the cash as assets? I don't understand what you are trying to say.
Are there any public "neobanks" you can point to so that we can see the financials as you describe them?
The banking partners have their own bank charter and FDIC insurance, but the technology company itself does not. If you go to most neobank websites, you can scroll to the bottom and see a disclosure along the lines of "Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC".
If you make a deposit into a neobank, you'll have a routing and account number, but the routing number belongs to the partner bank servicing that account. If you deposit cash or a check or whatever, it goes _directly_ to the partner bank.
Not exactly a confidence builder, but go on.
> Rather than having its own bank charter, a neobank relies on a partner bank or “sponsor bank” to provide the regulatory umbrella for the company to accept customer deposits and provide other similar services as a bank.
So... it's a middleman providing a fancy website for a real bank, but under a different name with minimal regulatory obligations? Now I'm getting nervous. Does it at least work like a normal bank, where they directly benefit from being a secure place to store money?
> Although the neobank brings in the deposits, through marketing and other channels, the sponsor bank is the main beneficiary of the interest income.
Oh dear. Who's going to pay for those tech company profit margins, then?
> Typically, Neobanks have to rely more on the non interest income: account fees, transaction fees, credit cards, debit cards, and interchange fees.
Fees and predatory loans -- every bank account holder's favorite things! What do I get out of this?
> To attract customers to their services, the neobank must offer the above services in a way that is above and beyond better than what is currently available. That’s where technology comes into play.
So... a really fancy website?
> Traditional banks do not have a strong track record of innovation, technology adoption, and digital transformation. Between regulatory concerns, legacy systems, and the costs / risks of switching vendors, large technology spend scares most bankers away.
Yeah, there are good reasons for that. People become very unhappy when they can't get their money.
> Neobanks do not have to worry about that.
They probably should!
> They can build something from the ground up, in a slightly different regulatory environment
If there's one thing Silicon Valley is good at, it's rebuilding complex, decades-old systems from the ground up in a regulation-free environment without having to relearn lots of historical lessons the hard way.
> and use technology to serve a smaller population needs.
Is this "smaller population" credulous people who want to be nickel-and-dimed to death so they can receive targeted advertising while trying to send an ACH transfer?
Basically.
Which isn't a high bar, if you've ever use a banking portal.
Oddly enough, most Neobanks have significantly lower fees than the traditional banks. The first Neobank I tried, close to a decade ago now, Simple, would do this really weird thing where if a debit came in and you didn't have money for it, it would reject it at no cost rather than charging you a fee. Later, PNC bought Simple, and their fee structure was $35 fee per overdraft, capped at 4 fees per day. $140/day they could charge you for not having money.
Assuming your questions are in good faith: The bulk of Neobank customers seem to be people who want better tools to manage their money. Most banks provide poor tools, whether that's online/web, mobile, or money management, most banks are just crap at it.
Largely, I started using Simple because I wanted better tools for managing my money. I would set up bills and budgets and then I could look at the app and it would tell me a "safe to spend" amount, once all the bills were taken care of.
Then I moved onto One Finance, which got bought by Walmart and they neutered a lot of their features, but similar idea.
I'm now on Qube, which has a monthly fee, which I'm hoping helps them stay independent, but it sounds like they're struggling for income anyway.
Qube has features like: Virtual cards for every bill, a debit card that can't be charged unless you approve the spend (optionally), family accounts (my kids have their own debit cards now, I can pay them for chores with a transfer), "envelope savings". It's actually quite compelling compared to my other brick and mortar accounts.
My comment was largely responding to the total lack of self-awareness in the article, which treats concepts like "tech company rebuilds complex legacy system" and "unregulated banking innovation" as being obviously good things in and of themselves. (The article seems to be part of a web3 blog, so no surprises there.) Taking the idea more seriously, I would expect neobanks to fail in a few different ways:
1. Being bought out or cut off by actual banks who decide they can offer new services directly without giving middlemen a cut of the money.
2. Enshittification. Lure in customers with low fees, then gradually add to the fees and start harvesting personal information for advertising.
3. Fraud. Seems to be a default option for many ambitious go-getters handling other people's money in a lightly-regulated environment.
I'm feeling rather cynical about both tech and finance these days, but I wouldn't mind being wrong for a change.