+1 for this at the consumer level. My oven may have a critical update, but - for right now - *nothing* is more critical than finishing dinner. I'll let the update apply the day after thanksgiving when I'm doing the dishes.
There are a few connected appliances brands that do this well: updates are broken down into two classes - "critical/security" updates and "all the other updates" - and I get to pick from "do nothing, notify, notify and download, notify, schedule/auto-apply" for both channels. Unfortunately this is not common because it takes planning and more than the bare minimum to pull off.