"And almost without exception, organizations are run by people who want to protect the old business, not develop the new one."
Even this alone is enough for a smart startup to succeed in the field of horrible and established competition
Even this alone is enough for a smart startup to succeed in the field of horrible and established competition
Inertia is a terrible thing for a business.
(As an aside: this is a really excellent article, and I'm not used to that from Seth Godin. That was a very pleasant surprise.)