OMGPOP’s Sale to Zynga Is One of Y Combinator’s Biggest Exits To Date
techcrunch.com
techcrunch.com
Being lucky requires the ability to see when you've been handed an advantage and the tenacity to step into and exploit a lucky situation.
Many people just let luck pass them by.
They didn't plan on building games for android and iOS. I remember them for being a 100% flash-site that offered a mediocre tetris-clone until they were sued by the tetris-copyright-holders.
"Draw Something" was an extremely fortunate product: a) they finally had a hugely popular game which took everyone by surprise and b) they made so much money that Zynga decided to just buy them instead of spending weeks/months on copying them and losing money every day they didn't have an alternative to "Draw Something"
edit: ok, another try, people don't like the word "luck" so let's call it a hail mary pass :)
in the hands of a purely profit-oriented company they would make enormous amounts of money and milk the site until its demise a couple of years in
and in addition they could have very targeted advertising for the highly specialised subreddits.
but aggressive money-making surely would destroy the community and turn the site into a superficial link-collection with comments in the style of youtube but you could milk it for a couple of years and earn a lot
It's a top 50 website. With the right management (which it doesn't have), it could be THE community site on the web.
Newspapers sold ads based on circulation for over a hundred years. TV shows sell on ratings. Why would valuing websites on the same basis be a bubble?
It's like every effort to try and introduce revenue is taken timidly, like some nervous kid trying to ask out a girl on a first date only to shy away before saying anything. Seriously? You have billions of page views. Figure it out.
Zynga could go bust. Without being acquired OMGPOP could go bust. So the investor would have to weigh the risk.
I also think there would have to be some cash and/or stock that would be available right away, for it to be an enticing deal.
Sorry you're feeling a little jealous. Try not to let it show so much.