- Hardware support. NVIDIA support is spotty still. Easily the biggest issue IMO, though it's better than it was.
- Network operation. X will always be better here because it was designed to be (at least with toolkits that can still take advantage of XRender.) That said, Waypipe can work well too, but I find myself needing to tweak it for best performance. Having a better out of box experience would be nice.
- Apps. Electron and Chromium still default to XWayland and still have a laundry list of (mostly small) issues. VS Code currently is unstable in native Wayland mode. Qt QDockWidget works poorly in native Wayland: it was unusable in Qt 5. OBS crashes more often in Wayland, on top of being impacted by the dock widget problem.
(There are other issues, e.g. no obvious/general answers for automation, but these ones in particular make me weary of generally recommending people switch to Wayland.)
Until then, there's no point in pushing harder. These problems are showstoppers for many.
P.S.: Not all UNIX environments have good Wayland support but since its a common misconception, Wayland is not inherently limited to Linux and some compositors will run on BSD and there is even one for macOS, albeit more in the vein of XQuartz.