I'm all for less sexism in the tech community, but this just looks like someone taking an opportunity to make a furor, rather than constructively working to change attitudes.
"Let's have a lynching."
"Let's have a lynching."
It's Frown Power. It's effective. Sqoot engaged in some pretty douche-y sexism in the e-presence of thousands of people, and thousands of people are expressing disapproval back at them. It's a safe bet they'll get the message that doing things like that in the future is undesirable, because having people vociferously disapprove of you isn't a pleasant experience.
It might not fix the attitudes of the people who wrote that line, but if it discourages the expression of those attitudes, the culture will radically change in a quite short period of time regardless of whether or not those individuals ever get a clue.
(Incidentally, comparing Sqoot getting told off on twitter and losing some sponsors to minorities being murdered because of their race is more than needlessly hyperbolic).
Honestly, for me, it's not even about women. For me, I don't want my industry to be known as this "brogrammer" nonsense or just so completely sexist that it just shocks normal sensibilities. Even if there were no women in computing and there never would be, I don't think we want to be seen as being so openly ridiculous on this kind of stuff. We're supposed so forward thinking technologically but in the cultural sense we are stuck in the Mad Men days. It's sad.