OnlyFans: Who is Leonid Radvinsky, the elusive owner of a porn empire?
bbc.com
bbc.com
> Born in the Ukrainian port city of Odesa, Mr Radvinsky's company donated to the relief effort in Ukraine using cryptocurrency, and the real-terms value of the donation in 2022 came to more than $1.3m, according to CoinDesk.
> The London-registered firm said in August 2023 that pre-tax profits for the period reached $525m, up from $432m the previous year.
$100mm/yr increase and he's put $1.3mm into UA. I hope he's contributing privately...
Also that is a wild amount of revenue when content is created for you and you're just hosting it. I've worked at porn companies (on the tech end, voyeur/webcam companies, practically a self-made video CDN) before and even at our tiny level comparatively they made a small fortune on the labor of the acts but nothing even remotely close to that. Tens of millions maybe. I worked for one that sold for $300mm after 12 years of growth and they're doing beyond that yearly.
UX wise I think OF is pretty terrible. It feels like I'm using 2012 tumblr and I'm not sure I've ever seen it add any new interesting features as long as I've known about it. I always expect them to do some really cool social stuff, kind of replace twitter/x for acts. You still go to a models page and get blank images with no potential preview to know what you're getting unless they allow free subscriptions. It's always a gamble. Just feels performatively sketch.
The most fascinating thing to me about OF is how it's practically normalized having one.
But none of these acts ever thought/expected to become millionaires like what happens on OF. It's wild. It was mostly apposite to dancing and a lot of them were dancers when not in school.
Onlyfans rose to fame during covid - a lot of people stuck at home with ample time to make or view porn. They were for a time pretty much the only opportunity that allowed the creators to make money (Reddit and Twitter didn't) other than Pornhub, which on top of that was dealing with the GirlsDoPorn fallout and ManyVids which while solid hasn't ever been good at marketing... and content creators loved that OF was the first site that more or less lured the viewers into subscription, resulting in a fixed revenue stream - loads of people forgot that they've subscribed to a couple OF people and no one really bothers with ten bucks on the monthly CC bill.
On top of that came a few celebrities/starlets and media pieces, the rest was watching a meme unfold in real life.
I don’t know any personal acquaintance or any celebrity that has one. Perhaps I do but I’m not aware; my point is, it’s not that normalized, at least in my circle.
Legalize the wide umbrella of sex-related work and stop the exploitation.
Is OF exploitation in your view? If so, how?
If sex-related work was legalized (as OF is), would you think OF would no longer be the butt of jokes or do you think performers on OF would then turn to newly legalized sex acts?
IMO, legalizing it would let creators own their brand, get rid of exploitative race-to-the-bottom content, and give buyers/sellers confidence/acceptance to pursue their needs in a regulated and safe way.
I agree that the stigmatization of sex work is a major driver of exploitation, but big tech is getting pretty good at the exploitation game itself.
I'm all for legalization, but I think this idea of "giving power to self hosted content" will go as well as pretty much any other blog site that's been replaced by tumblr, medium, wordpress, or ugh... Twitter. Yes, people would rather type out rants 300 characters at a time over 20 posts than use a proper word processing unit.
Anyways, legalization won't solve the algorithm race. We're still dealing with those issues even on sites that ban 18+ content.
This sentence is only correct if you affix [on the platform] to the end. There is nothing stopping these creators from creating their own websites and using TikTok and Instagram to market themselves in much the same way they do now, directing viewers to their own website rather than OF.
I don’t think the algorithm game is the driving force of viewership. I think it is the content creators “advertising” via TikTok and Instagram followings.
Honestly it seems OF has the least platform control of most “social” sites.
I guess that's another allure for it: OF isn't really indexed, so it creates some privacy and security despite being a public website to link to. Very easy to have a 2nd twitter which links to OF and have your peers be none the wiser.
I live in the middle of the biggest bar/club neighborhood in a major (usa) city. I meet men and women with OFs at least weekly. It's nothing at all like it was back in the 2005-2010s when I worked in the porn industry. People don't hide it at all. I have Tinder dates that admit to being on OF openly. Even men and women who work at (strip) clubs are way, way more common nowadays. I have a lot of service industry friends and about 1/4 of them have worked at local clubs if not danced at them.
Like, who even are you to say this to me? Lol I worked IN the industry. Are you also in the industry? Are you a dad with 3 kids or something? I have NO idea what your frame of reference is here but it is the absolute opposite of mine. Nothing wrong with that but unless you're more familiar with the industry than I am I'm failing to see why you even commented. But hell, maybe you're Ron Jeremy.
Hackernews peeps coming in with their hot-takes completely irrelevant to the conversation because they can't follow threads. So embarassing.
No shit some javascript dad with 3 kids probably won't be meeting people with OFs. That's the entire point of my question. But they also shouldn't be commenting on a porn industry thread like they know anything. And sure as HELL shouldn't be telling someone FROM the industry about the industry. Show your creds, homie, explain why I should just listen to you. Herpaderp "anecdata isnt statistics" thanks Gallileo. You know you're on HN and not instagram right? Like, I know math, and programming?
I saw an Onlyfans QR code at a gas station, I think it may be less niche than people give it credit for. It's just that westrn society, as usual, does a good job suppressing knowledge in the topic. so many circles are underground.
It just feels werid calling a multi billion dollar empire "a niche".
This is the modern-day equivalent of Sodom or Weimar. Most of the world, or even the West, is not nearly this far gone.
Besides the widespread poverty and sexual exploitation (which was a pretty common thing in most places back in the day) I doubt even Berlin was that much more 'decadent' than many places in the west are now.
Even homosexuality remained illegal in Germany during the 20s (unlike in France or Belgium for instance) and since about 500-1000 men were still convicted per year being too public about it probably wasn't the best idea.
In my frame of reference you are too familiar with the industry to see how normalized it actually is for most people.
Lots of ethical sex positive people would be happy to be owners of a fabulously profitable site for ethical sex positive creation and views.
And most people are practical enough to know that the ethical side will take a lot of work to maintain those boundaries. Ethics require work anywhere people socialize.
I don’t see how psychopathy is somehow a necessity for a porn related business.
Either way, I feel "sex positive" means being able to respect differences. So it feels weird to call oneself that but also feel that consenting adults cannot exchange money to have sex, even if you never personally want to deal with that.
Yeah, that's "just" the way it's been for most societies in history.
> Either way, I feel "sex positive" means being able to respect differences.
"sex positive" actually means "pro-prostitution, pro-porn, anti-tradition and anti traditional morality", couched in terms that try to cast a better light on it and to cast people who object to it as joyless prudes. It's a political term.
western ones, yes. And all the territories the west took over.
>It's a political term
In the same way anything slightly controversial is political, sure. No more political than "anti traditional morality", as if that's such a term to inspire awe.
Which moral system is better than the Christian one?
> In the same way anything slightly controversial is political, sure.
Is that what making up euphemisms to redirect and confuse the public is?
I can't really say. All I can say is that the Christian moral system didn't simply win over other societies through its moral value alone
>Is that what making up euphemisms to redirect and confuse the public is?
I guess you can spin any kind of PR that way, sure. The Civil Rights movement, the multiple sexual awakenings, the KKK, Christianity, and Super Mario Bros. All make up some kind of PR for some purpose.
(and no I hope you don't read too much into that. I hope using Mario and the KKK in the same sentence clues you into this being how general of terms we're speaking).
No it isn't inherently either politically loaded or a euphemism or proxy for any particular platform, no more than 'liberal', 'conservative', 'libertarian', 'family', 'hard-working'. It merely means regarding sex and sexual expression as good and healthy. But there is no shortage of groups who want to coopt it to their political views, just like the other labels mentioned. Defining a term by not affirmatively defining what it means, but in terms of which policy platforms or bag a group opposes, is a pretty clear sign when it's being hijacked or coopted by an interest group.
> > This just sounds like "Sex is good, but don't show it to anyone but people you care about". > Yeah, that's "just" the way it's been for most societies in history.
Yes, and that only means that technology did not exist until now to simultaneously handle micropayments, security, anonymity, customer acquisition, billing, subscriptions. We could say the exact same thing about most SaaS business models.
The thrust of your comment is "What longer-term implications do current evolusions in modes of male-female interaction, online app-based dating, online porn, the monetization of male attention, etc. have for society, sexuality, psychology, morality, relationships, marriage etc.", which is very much an active discussion. Chris Williamson ('Modern Wisdom' [0]) and Dr Alok Kanojia ('HealthyGamerGG' [1]) are two excellent podcasters who interview a range of experts covering this and other areas regularly. Sample them and tell us what you think.
Akin to what you mention, another historical relationship trend that was just the way it's been for most societies in history for thousands of years, but is currently changing, is the increase in voluntary childlessness. Clearly there are a lot of enormous trends changing, with major societal implications. As you allude to, there isn't much neutral, fact-based research or discourse on these trends.
And the next one will be when AI displaces humans in online sex work; humans using AIs (Replika, et al) as boyfriends/girlfriends.
[0]: https://www.youtube.com/@ChrisWillx
[1]: https://www.youtube.com/channel/UClHVl2N3jPEbkNJVx-ItQIQ
Yeah, that's why I prefer Fansly if I can help it, unless the model has other social media with proper "previews" of their work. Fansly can still do that, but AFAIK it's not the default behavior. Or at least, the canonical method is so ubiquitous that it feels like the default.
But I guess I'm not too surprised. The genius thing models do that no other website gets away with is having 2-3 tiers of funding. So it's normal to not only pay for a subscription to see anything, you constantly pay to see even more individual content. It's not uncommon for a model to charge $13/month for a sub and then charge $10 for what could be a single picture (one that may not necessarily be different from what you could find on Instagram, mind you).
And that's not even talking about how you can post "fundraisers" or other misc. kinds of money raising on those sites.
And I guess the demand there was enough to succeed. Takes the best of both worlds of premium sites and webcam tipping and requires less effort than either of them for a single model to be successful.
I wonder if that's a reflection of how frustrated the current youth are in their (lack of?) sexual escapades? pumping out a sub and per post money's to see what could be as tame as an instagram feed, but at least they message you "directly".
Yet all of what I would think of as the expected recruitment links (e.g. https://careers.onlyfans.com/) go nowhere. Quick searches on LinkedIn, Indeed and CrunchBoard come up empty.
Obviously, this is due to their content. But I wonder, how does a company like this recruit good (or at least decent) talent?
Not everyone finds it objectionable, many people don't share prudish views that seem to dominate Chirtian America.
Sex work often involves a lot of drug addicts and negative outcomes for all involved. Those who advocate for it are often not telling their whole story.
Sounds more like politics to me :-).
Drug addiction is not really something that's compatible with adult performing. I'm sure it would correlate with some type of sex work (the cheapest 'street corner trick-turning' comes to mind) but those are not the type of people you'll find on OnlyFans.
I wouldn't be surprised if you find more drug addicts in a high-speed trading floor than the average OnlyFans performer population.
Ps I'm not advocating it as a career option but I know some people are drawn to it and genuinely like it. Reddit is/was full of people doing it for free and I don't think it's a bad idea to try to make a job out of it for those people.
disagree - ordinary citizens often do not get to see the inpatient room at rehab clinics, emergency rooms and court hearings. The fun ends pretty quickly for a lot of people. not making this up "real"
honestly, no one suggested "make self-harm illegal" here you added that. People can do vice all day and more importantly all night. After you have seen the results a few (dozen) times you might change your mind. Meanwhile, lots of people with active substance abuse habits will chime in quickly about how wrong it is to criticize substance abuse habits.
I know many OnlyFans performers and only one of them has a drug problem (and had this already before she turned to OnlyFans). She's also not very popular because it's pretty clear that she has this problem. That's why it's such a bad combo. The successful ones (well, successful as in they make a few hundred bucks a month because it's not a goldmine) make much higher quality and have a normal day job / life.
Like I said some sex work does really correlate with drug abuse but it's really the lowest-quality street prostitution, girls that turn tricks for a few bucks to pay for their drug habit. They won't be popular on OnlyFans because they simply look awful. It's terrible but the sex work is a result of their drug abuse, not the other way around. The same with the petty theft surrounding drug abusers.
Source please?
> Ps I'm not advocating it as a career option but I know some people are drawn to it and genuinely like it. Reddit is/was full of people doing it for free and I don't think it's a bad idea to try to make a job out of it for those people.
This content, free or not is a net negative on society.
But for the first part, it's a psychological phenomenon: https://en.wikipedia.org/wiki/Performativity
specifically the Barnsenian form: https://openaccess.city.ac.uk/id/eprint/22415/
>This content, free or not is a net negative on society.
Ehh, Reddit isn't THAT bad. Not compared to Twitter or Facebook, at least.
But I wouldn't imagine this to be a popular topic when meeting up with the in-laws that's all.
I'm sure you can comment about the actors, but given that OF is simply a hosting platform, I assume the GP was talking about hiring developers.
I personally find it deeply harmful and a net negative on society and I'm neither of those things.
aka Geekmind
Come to Cyprus one day, you will get a flavor of undergrad tech of all kinds – gambling, adult tech, betting, etc. All these guys are legally operating in the dark mode and sitting on a ton cash of money without VC support.
'underground'! Very Freudian slip...
OF, for example, leaves stacks of money on the table by not having a functioning recommender engine. OF artists are almost always discovered and promoted on platforms like Twitter, which DO have finely tuned recommender systems, but it seems like such an inefficient way of going about things.
After I left, they made a bunch of new hires that completely destroyed all the good work we did, because they didn't understand it.
For example, kink used a lot of top level domains and wanted to have a single login for their customers across all domains. We built a whole SSO implementation, that while complicated, solved the problem amazingly well. Log into any site and you're magically logged into all of them, without needing a server side tracking solution. Well, the new team didn't understand it at all (despite it being well documented), and broke all of it.
Clearly he wants to remain anonymous so let’s write a detailed article on everything we know about him.
And the last sentence is so edgy… Doing what in return, Onlyfans literally gave more money to people in porn than ever in history, isn’t that enough?
The viewers gave the money to the content creators. And just because OF's cut is smaller than in "regular" porn, it's still a rip-off IMO.
What would be a reasonable cut? Looking at other content platforms, this doesn't really seem out of line: https://www.theverge.com/21445923/platform-fees-apps-games-b...
Onlyfans isn't much better, their market share is insane. Yes, there are other platforms like Fansly and Manyvids, but they are small in comparison.
You can remove the word sex from that sentence and it remains true.
> pornography mogul
> linked to the pornography industry
And then, oh, turns out OnlyFans isn’t all about porn.
> Under Mr Radvinsky's ownership, OnlyFans has flourished. It is no longer solely associated with pornography and some of its biggest creators only post safe-for-work content.
With articles likely this (a lot of mentions of porn, a lot of questions followed by “we don’t know”) even from the BBC, no wonder the guy values his privacy.
Don't kid yourself. It's the thinnest possible deniability, like selling coca cola in sex shop and telling it's not all about porn.
Otherwise I totally agree, OF is synonymous with porn, full stop. It's a wonder they haven't been hit with the same restriction from credit card companies as sites like PornHub.
Like, no, dude. For better or worse, OF has been permanently cemented in the public mind as being about cam girls and porn. No way are mainstream celebrities putting their brand within a hundred miles of that.
This article is just a submarine trying to create the impression that his desired branding has already been accomplished.
That said, porn tends to out compete other options on a platform. So if you allow porn you’re going to get a lot of porn and porn like content.
> Under Mr Radvinsky's ownership, OnlyFans has flourished. It is no longer solely associated with pornography and some of its biggest creators only post safe-for-work content.
For creators in that industry the internet really has enabled independence for the first time, the actual sex industry moguls live in the offline world.
I've probably eaten two in the 25 years since then.
This guy has been living in US pretty much entire life.
As of the latest 2023 report from the US Gov, “The Government of Ukraine does not fully meet the minimum standards for the elimination of trafficking”.
This is particularly concerning:
“Authorities prosecuted and convicted fewer traffickers, and most convicted traffickers avoided imprisonment… for the sixth consecutive year the government did not secure any convictions of complicit officials.”
Six years. They’ve let corrupt officials traffic humans with impunity for six years.
https://www.state.gov/reports/2023-trafficking-in-persons-re...
Notably that puts them in the same category as Ireland, Japan, Norway, and Greece on this report. The list of "tier 1" countries is pretty short, much of the world is in "tier 2" with Ukraine.
I don't know, I see India, Kenya, and Brazil on that list. It's not exactly ironclad.
Besides, all we're arguing here is what has worse PR, not who actually has the worst problems. Tier 2 criteria literally includes "making active efforts to become Tier 1".
Tier 1- Countries whose governments fully meet the TVPA’s minimum standards for the elimination of trafficking.
Tier 2 - Countries whose governments do not fully meet the TVPA’s minimum standards but are making significant efforts to bring themselves into compliance with those standards.
Tier 2 Watch List - Countries whose governments do not fully meet the TVPA’s minimum standards but are making significant efforts to bring themselves into compliance with those standards, and for which:
- the estimated number of victims of severe forms of trafficking is very significant or is significantly increasing and the country is not taking proportional concrete actions; or
- there is a failure to provide evidence of increasing efforts to combat severe forms of trafficking in persons from the previous year, including increased investigations, prosecutions, and convictions of trafficking crimes, increased assistance to victims, and decreasing evidence of complicity in severe forms of trafficking by government officials.
Tier 3 - Countries whose governments do not fully meet the TVPA’s minimum standards and are not making significant efforts to do so.