>Manufacturers focus on the safety of the driver and passengers of the car. Not on the safety of anyone else.

This is not true. Euro NCAP ratings depend on how the car damages pedestrians:

https://www.euroncap.com/en/vehicle-safety/the-ratings-expla...

and crash avoidance technology:

https://www.euroncap.com/en/vehicle-safety/the-ratings-expla...

The effect this has on the cars on the market is huge. Jaguar and Mercedes had to remove their iconic badges, pop-up headlights disappeared, the fronts of cars are much higher and rounded to reduce head injuries in a crash, and every modern car has a multitude of crash avoidance technology that defaults to being turned on when the car is started.