It is presented as having an evidence base with trained clinicians, but then the T+Cs state: 'Coaches are not trained or licensed medical professionals and are not qualified to diagnose, treat or manage any healthcare conditions, including behavioural health conditions.'
It makes me really sad to see so many companies like this - the services are always hugely expensive and target vulnerable people.
[1] https://assets.publishing.service.gov.uk/government/uploads/...