TV ads haven't been unskippable since Tivo came out in 1999. Try exercising that much control over an internet stream these days. We're going to look back at cable/DVRs as the last time advertising was strongly separated from content, without microtargeting, and easily skippable with the ability to arbitrarily navigate ahead/back in the video stream.

Although I will say if I do watch something live I don't find it annoying to mute the commercial and get up or use my phone during that break. What's more important to me is that it's a hard separation from the content.

Baseball is the one thing that's no longer watchable to me at all. The announcers read ads between pitches/at-bats. Muting doesn't work for the frequent 10 second ads that can come anytime during the programming.