Sometimes I know what I want, and if a salesman starts trying to sell me a 'concept' or a 'lifestyle' instead of a car, I'm walking away.
That misses a whole bunch of reasons a person could be "at the lot" other than for buying.
Easy, real world examples:
* You're killing time while waiting for the other half at a nearby store
* There's a whole group of vehicle "lots" next to each other, so you're taking a look at all of them for a better understanding of your options
* Your car is being repaired / in for a service (or similar)
(etc)
I wouldn't kill time at a fertilizer store if I didn't have a garden, though.
> * There's a whole group of vehicle "lots" next to each other, so you're taking a look at all of them for a better understanding of your options
This still means that I realize the value of a car for me.
> * Your car is being repaired / in for a service (or similar)
Same as the one above here.
Selling you on the concept/lifestyle is for when you don't yet know you need a specific thing. When you're at the lot, you're past that.
That wasn't what you were presenting in that sentence though, which is what I was responding to. ;)
You would if you had nothing to do other than walking into a fertilizer store. Very small chance of happening that to you, but I do like going into stores and see what they sell even if I don't need anything in there for me.
I might learn something.
If I want to buy a mug I don't need to delegate my Coffee solution choosing expertise.
Sometimes I wish I could delegate purchase of trivial items, especially if there are too many options to choose from. The investment of time can be excessive, with less than satisfying results.
Of course I would not like to delegate it to the manufacturers or vendors.
It's to convince me to buy their car instead of one from Tesla or Mercedes. And me walking into a BMW dealership does not mean I've decided to conduct business with them.
In these places, you're also getting berated for coming in with a XY problem on your way out.