Microsoft Makes Fun of Older IE versions To Promote IE9
browserfame.com
browserfame.com
The primary message is: "you geeks who hated us, give us a chance!" But I get the feeling the subtext is more important: "normal non-geeky people have always preferred IE, and now all you normal non-geeky people have an excuse to ignore all those silly geeks who tell you to uninstall it."
Edit: one other thing -
This commercial has the anti-IE guy trying to "uninstall" older versions of IE. It looks like he's dragging the icon to the trash bin. That bit was interesting primarily because, as I recall, you couldn't uninstall IE before Windows 7, particularly not by doing anything as simple as dragging it to the trash bin. I guess he's just doing what a lot of us have done: trying to make sure an unsuspecting family member doesn't just have the icon there to reflexively click on.
> as I recall, you couldn't uninstall IE before Windows 7, particularly not by doing anything as simple as dragging it to the trash bin.
Sorta, kinda. In XP, you could "uninstall" IE by going to the "Windows features" part of Add/Remove Programs. This would make IE no longer the default browser on the user's system, and make it slightly harder to access, but it was still there.
Dragging the desktop icon to the recycle bin would trigger some warning I don't clearly recall, but would still leave IE as the default web browser on the user's system, available at the top of the Start menu.
It's also making fun of people who are still ranting about browser wars in the post-LoLcat era, e.g. all those people who used IE to download other browsers.
At a deeper level it reminds me of the WP7 "Really?" campaign by the contrast it draws between obsessive behavior in regards to technology and life away from the screen. It even shares the motif of a woman in bed being ignored.
> "IE9 OFFERS FUNCTIONALITY THAT'S NOT AVAILABLE IN ANY OTHER BROWSER."
Like, lack of developer tools and the requirement to buy a new operating system?
> "IE9 is one of PCWorlds best products"
That reminds me why I haven't shopped at PCWorld ever.
> "INTERNET EXPLORER 9 TAKES THE BROWSER SECURITY CROWN."
Just no. This one won't even hard to disrepute.
> Chrome sucks, freezes on FB, back on IE and it seems to be great! #Chrome #FB #IE9
This is in the testimonials page by some randomer with 5 followers. https://twitter.com/#!/NimanthiR
* -------- Edit Update ----------
Yeah, everything on their testimonials page is totally a bag of lies. I actually thought whoever made the site was trying to be serious, but then I saw they quoted Engadget.
> "The new IE is way better than Chrome, especially in terms of safety. You are only fooling yourself to stay loyal to one browser"
Engadget have never said this. The article they link to for this testimonial is actually,
http://www.engadget.com/2012/03/06/microsoft-expands-interne...
That's one damn misleading citation from Microsoft. Almost makes you think they couldn't find a decent one...
Disclaimer: I work for Microsoft. Also, ;)
+1
Editted to elaborate:
It's not upgrading for the sake of upgrading. 12 years may as well be 100 years in the tech sector. Windows XP is end-of-life'd in 2014. Why on Earth would Microsoft release a brand new browser on a dead OS? They're not going to spend another 5 years of time and money on that dinosaur patching security issues for something they haven't even sold in God knows how long. Expecting them to is completely unreasonable. The fact that they've supported us XP users for even this long shows how committed they are.
It's also not upgrading simply because the OS is old. Lots of old things still run fine. Windows XP is not in that class of things. It will continue to have security issues for as long as people are on the platform.
Also, if you're worried about whether you'll be able to eat tomorrow or pay your rent then upgrading your computer and upgrading to IE9 are both very irrelevant to your life right now.
@politician: Because Chrome and FireFox strive for platform independence while Microsoft does not, which allows them to take advantage of Windows-only features and APIs; Some of which may actually be quite useful (like some kind of native DirectX rendering of pages, for example). It does come down to money though. As I said before, they don't have a good reason to support a new browser and its various security fixes on an operating system they're about to stop updating forever.
Plus changing computers is probably cheaper than a new transmission after 10 years.
Also, this car/deck costs less than $100. Security holes aren't a "just because" thing.
As for that 12-year old operating system I paid for and which I still keep inside of a VM: I'd drop it, but the damn IE just refuses to run anywhere else. And now I'm supposed to shell out for another Win to run alongside that? Yes, I'm aware that's MS's main business model; happiness is not currently required for purchase (IANAL of course).
Edit: I am definitely not facing a choice of food versus W7, that was some other poster; it just seems to me that I don't see that much extra benefit for me from paying MS for a new OS. (and no, XP is not my primary OS; that one was released some months ago)
Come to think of it, I have an entire shop full of all kinds of tools, many of which are more than 12 years old. Should I replace my workhorse power drill? My cylinder hone? My bench grinder? Heck, I've got a 1940's DeWalt radial arm saw with a neat feature -- I can unbolt the motor and flip it over and turn it into a router. Should I replace that with a new thing too?
btw, I'd love to use siri on an iPhone 3G which I'm perfectly happy with...
From the chart:
Find files and programs instantly.
People don't use Windows search to find their files and programs. They go to their desktop. Or to "My Documents" (or "Documents"). They go to that one folder where they always dump everything. And then they scroll through it and pretty quickly find what they're looking for because it's still in the same place it's been every other time they've gone looking for it.
Open programs and files you use most in a click or two.
The programs and files that people use most are always on their desktop, regardless of whether it's Windows XP or Windows 7.
Connect to any available wireless network in just three clicks.
Of all the complaints we hear about using a computer, this isn't one of them, except when the wireless network was incorrectly set up and the WEP key was entered into the hash boxes, which confuses the hell out of XP depending on the contents of the hash. (XP will sometimes think the wireless network is expecting a security certificate and will complain that it doesn't have one.)
Navigate lots of open windows more quickly.
This is a power user problem. Most of the people we work with have just a few windows open: email (Outlook, typically), a web browser (Chrome, if they're one of our clients), and then either Word or Quickbooks. Typically.
Easily share files, photos, and music on your home network.
Ha ha. People share photos on Facebook now. Very few of our home clients have anything that any reasonable computer nerd would consider a "home network".
Print to a single printer from any PC in the house.
I literally don't understand what Microsoft is trying to claim here. Windows XP works fine with sharing printers, and besides, I think most printers sold now have network capabilities built-in.
Manage printers, cameras, and other devices better.
Better how? Again, not a problem that people actually seem to have, and certainly not something that 7 does so much better that it's got a reputation for being "compelling" here.
Organize lots of files, documents, and photos effortlessly.
Again, how? Organization comes down to the user's habits, not the operating system. Last I saw, Windows 7 still used the same files-and-folders paradigm that XP did. Am I missing something huge here? Are files "taggable" now?
Built-in defense against spyware and other malware.
Funny, that still hasn't stopped Windows 7 from being infected. Oh, and Windows Defender was pushed to XP as an update ages ago.
Help keep your data private and secure.
Again, HOW? What does 7 do here that is fundamentally different from XP?
Manage and monitor your children’s PC use.
OK, this has actually come up, and Windows 7 does have some nice features for this. However, there have also been plenty of third-party tools for doing the same with Windows XP.
Designed for faster sleep and resume.
Who cares?
Improved power management for longer battery life.
More dependent upon hardware than software, and I see almost as many power cords as laptops every time my Go club meets at Starbucks.
Create and share movies and slide shows in minutes.
Amongst our clients, the people who actually do this are exclusively Mac users.
Get the most realistic game graphics and vivid multimedia.
...If there are no XP-compatible drivers for your video card, that is.
Stream music, photos, and videos around your house.
We have maybe two or three clients out of several hundred that do this kind of stuff. One uses Apple TV, I don't know what the others use. Again, not exactly a must-have for a lot of people.
Connect to your home PC media library while you're away.
People have been doing this since long before 7.
Touch and tap instead of point and click.
Oh yay?
Well, there are the Libraries[1], but in my limited experience, I've never see anyone creating new ones or adding folders to the existing ones; in fact, I think the whole concept is unclear and confusing to someone who hasn't read a guide or article about them.
...If there are no XP-compatible drivers for your video card, that is.
Well, there's DirectX 10/11, since XP is stuck on 9. To me the differences are somewhat irrelevant, but I know many a gamer who dropped $400 to get a new graphics card and a copy of Vista just because of it.
Here's a better reason: because it's old and will no longer be receiving updates, one of which is support for new versions of IE. Good on you if you see no compelling reason to switch to Windows 7 from XP. I see no reason to uninstall 3.11 from my old Compaq 386, but then again I also don't bitch that it doesn't support WebSockets.
We need to stop defending people that refuse to upgrade their operating systems while at the same time complaining about not being able to run new applications.
They want to use the same tool for as long as they possibly can, to get the maximum value out of it. They do not understand why computers are the only tools which seem to need constant attention and maintenance, even more than cars.
And I don't really think they're wrong, either. If anything, I think that the mobile phone and tablet markets are proof that computers are becoming more like tools, not less. So why can't we -- the programmers and developers and designers and engineers behind these tools -- accept that?
We need to stop demanding that people treat computers completely differently from all of their other tools.
The amazing thing isn't that Firefox/Chrome/Safari run so well on XP--it's that they run at all. That they do so is more due to their status as hobby projects (effectively) than as paid products.
EDIT: Note that I respect those other projects immensely... and that the truth is that their goal/motivation is different from IE. Consider, for example, that at the end of the day Chrome is a Google product, and in some way must tie into the advertising thrust of the company. So, it makes sense to try and make it available for as many things as possible.
Care to explain why Chrome and Firefox run just fine on XP? It seems to me that every excuse for upgrading the OS is rendered moot by the observation that the two primary competitors have no problem running on XP.
Just call it what it is - an attempt to increase the price of browsers from free to non-free by tying upgrades to the OS.
Sure, with an OS like Windows (which, let’s be honest, much of the world depends heavily on) it's somewhat necessary, but the plug has to be cut somewhere. I’d say in the case of XP that should have been a few years ago, but, at this point, 2014 makes sense as it gives Windows 8 some time to mature in the market before forcing mass enterprise adoption.
This need to maintain backwards compatibility has presented a huge competitive disadvantage for them as players like AAPL, who freely ditches compatibility in favour of performance (and sales) regularly, can produce higher quality products utilizing the latest technological developments.
MSFT seems to have finally realized this (likely in part due to looming threats to its dominance and in part from what appears to be a refreshed outlook on product development), and this is for the better.
..And come on, you're really still using XP?
As for me, personally - I use XP when I need IE, and then in a limited VM, for as long as needed; so the scenario of always-on, open-to-internet XP box doesn't apply. (I would still be using XP today - but for a new laptop with Vista and no upgrade options some time ago: it drove my frustration high enough to leave Windows as my primary OS altogether.) So yes, I use XP in a limited way, if I need it.
http://windows.microsoft.com/en-US/windows-8/consumer-previe...
I have to say that in using it over the past few weeks as essentially my primary OS I'm really liking it and actually think MSFT's heading in a good direction with it. Plus you get IE10.
But getting to try IE10 and IE10metro is useful, I agree.
It gave me IE8 because I am running XP. HAH.