Pedantry incoming-

one of my greatest pet peeves is when some words in a list, or diagram, are in their adjectival form and some are in their verbal form. "Surprising" + "horrify"

It really unnerves me. The worst is that nearly every company has this in some form in their promotional or educational materials.

E.g. here at Genericorp, we prioritize the following valurs : integrity, kindness, honest,

Etc

You get my point. Drives me nuts this kind of thing constantly slips through the cracks.