> “Armed with the facts [the FCC] gave phone companies permission to cut off this traffic before going one step further and directing them to block it outright. We got results. Following our action, the number of auto warranty calls fell by 99 percent,” she [FCC Chairwoman Jessica Rosenworcel] wrote.
https://techcrunch.com/2023/08/03/fcc-fines-robocaller-a-rec...
The government gave companies a heads up, but even Singapore Airlines and a few major banks had to send out emails apologizing for their texts being labelled as "Likely Scam" right after the change.
Suffice to say legitimate companies got registered really quickly.
In the U.S., it's trivially easy to make your call look like it's coming from whatever number you want, so scammers just have caller ID display the real phone number for the bank they're pretending to call from.
It isn't a hard problem. Once we can trace where the call originates, blacklists should be able to snuff this out pretty quickly. Once phone operators start getting penalized for this sort of thing, the problem will get much better.
The telcos are killing their own product. I'm using my phone less and less. Most days, it sits in do not disturb mode because 99% of the time, the call isn't relevant.