If that's the case, why do they keep releasing HomePods?
The bullet points I see on the above page, in order, are - really good speaker - Siri integration - integrates with Apple ecosystem for playing music - smart home integration - "private and secure" whatever that means
So, it's not clear to me that "a better Siri" would necessarily result in selling X amount more speakers to make Siri a worthy investment while investing in better audio technology does because it's the main selling point for HomePods.
I also think they're a protective measure to keep people from getting someone else's smart device, which might lead you into someone else's ecosystem.