I'd imagine you'd have to identify why people do that, why others don't, and whether it's formalizeable and transferable. Pretty sure psychology has done some work in that area, but brain-fried atm and drawing a blank...
I'd imagine you'd have to identify why people do that, why others don't, and whether it's formalizeable and transferable. Pretty sure psychology has done some work in that area, but brain-fried atm and drawing a blank...
There was an article on this a while back on HN as well - why walmart knew someones daughter was pregnant before her dad did. (forbes, after taking it from wired iirc)
Its based on the fact that peoples habits (in regards to shopping) are ingrained, and that there are only a few times in life when those habits are open to change.
Thats when there is a major change in their life - like a new job, baby, marriage and so on.
Dan O Reily (from arming the Donkeys) also had an old pod cast on this.
http://www.nytimes.com/2012/02/19/magazine/shopping-habits.h...
I really don't think this general behavior will change, but it's not all or nothing, it's a matter of degress. I think everyone does this at least a little bit. Unfortunately, a lot of people do it a lot. If you can shave away at it a little bit at a time, it could have a large impact in the end.