I think this is how I imagine hiring to be but it is not scalable. You get hired for doing things you love and have passion for. The fire in the belly comes from passion and love for the craft.
Lot of engineers I have interviewed, if feels to me they are trying to hack the interview process. In larger orgs, "cracking" the interview process might lead to long term job. But in a mid tier or start up, that's the beginning.